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Saturday, October 25, 2025

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At Brazzaville Insider, we offer more than just visibility: we provide access to an audience of diplomats, policymakers, economists, investors, academics, and members of the Congolese diaspora who value serious, independent journalism.

When you advertise with us, your message reaches not only readers but also decision-makers across Congo-Brazzaville, Africa, and the world.

1. Why Choose Brazzaville Insider?

  • Influential Readership: Our audience includes government leaders, international organizations, businesses, and academics.
  • Strategic Reach: From Brazzaville to Pointe-Noire, from Paris to New York, our coverage connects local realities with global debates.
  • Access to the Diaspora: The global Congolese diaspora follows our reporting, making us a bridge between local and international communities.
  • Credibility and Trust: As an independent news outlet, we are recognized for our accuracy, seriousness, and analytical depth.

2. Advertising Opportunities and Formats

We offer flexible advertising options tailored to your goals.

a) Display Advertising

  • Banner Ads: Available in standard IAB formats (Leaderboard 728×90, Medium Rectangle 300×250, Wide Skyscraper 160×600, etc.).
  • Homepage Takeover: Exclusive visibility on the homepage for major campaigns.
  • Section-based Ads: Target readers in relevant categories (Politics, Business, Energy, Society, Diaspora, etc.).

Example: An energy company promoting a new green project in Pointe-Noire places ads in our Energy and Climate sections.

b) Sponsored Content

  • Sponsored Articles: Professionally written articles presenting your project or initiative, clearly labeled as sponsored.
  • Native Advertising: Content provided by you, adapted to our style guidelines for readability and clarity.
  • Interviews or Profiles: Spotlight on leaders, companies, or institutions.

Example: A financial institution partners with Brazzaville Insider to publish an analysis of investment opportunities in Central Africa.

c) Newsletters and Direct Contact

  • Newsletter Sponsorship: Place your brand message directly in our weekly or daily newsletters.
  • Dedicated Email Blasts: Exclusive emails to subscribers for events, reports, or campaigns.

Example: An international NGO promotes an upcoming climate conference in Brazzaville via our newsletter.

d) Special Reports and Partnerships

  • 2026 Election Coverage: Partnership on special election coverage packages.
  • Sector Reports: Collaboration on thematic reports (Energy Transition, Climate Change, Digital Africa).
  • Event Coverage: Joint campaigns related to summits, forums, or cultural events.

Example

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